Meta just announced that they are trying to integrate Threads with ActivityPub (Mastodon, Lemmy, etc.). We need to defederate them if we want to avoid them pushing their crap into fediverse.
If you’re a server admin, please defederate Meta’s domain “threads.net”
If you don’t run your own server, please ask your server admin to defederate “threads.net”.
I don’t understand how they would control it
They have their branding which will push people to use their platform. More people using their platform = more content coming from threads. Once they have enough posts from threads that people from other instances are used to seeing mostly threads content they’ll defederate. People will miss the volume of posts and then move to threads.
You might not understand how they are going to control it, but they do. Facebook doesn’t do anything without a plan on how to either get a ton of money from something or a plan on how to destroy that thing. So the fact that they are trying to integrate into the fediverse means they have a plan. They are smarter and more evil than anyone here in the area of making money and destroying competitors, and they will 100% do one of those things, probably both.
Corporate servers with corp funding and corp advertising using existing instagram and facebook support to onboard more users and generate content to the point where they drown out non-thread content to a point where, theoretically, non-thread servers become silent for content and more read-only.
Then, they pull the plug, and the fledgeling communities we had here have withered and have to restart all over again.
Who knows if thats the actual goal, but thats the idea.